WebMaster Solutions

Web Site Marketing

Some People Do Not Have a Clue!

by Kenneth Catto

Some people are completely oblivious to reality. They do not have a clue.

There is a story about two little old ladies driving down the street. You know the kind. You can barely see their heads above the steering wheel.

The lady in the passenger seat happens to look up just as they are passing through an intersection and saw that the light was red.

She waited until they came to another intersection and again, the car went through a red light.

She turned to the driver and said, "Mable, you need to drive more carefully or you are going to get us killed. You just went through two red lights."

Mable turns with a surprised look on her face and says, "Am I driving?"

Sometimes it seems as if internet marketers are following the same course. They blindly drive down the road without a clue where they are going or where they have been.

It has been said, "The definition of insanity is continuing to do the same things, but expecting different results."

Are you still following the same path that leads to nowhere? Have you arrived, yet? Maybe it is time to try something new.

Here are some Internet marketing ideas that have brought great success to many others.

Pay Per Click.

When you think of pay per click advertising, the first thing that usually comes to mind is Google AdWords, but there are many other pay per click search engines that cost considerably less.

You may not get as much traffic as you would with Google, but with an effective ad copy and the lower costs per click, you can still make a great amount of money in a short amount of time.

Another great source of advertising is ezines. Many ezines have a circulation into the hundreds of thousands of subscribers. Rates can vary from free for a small classified ad to hundreds of dollars for a solo ad.

With Ezine advertising, you can target your ads to thousands of readers who have already shown an interest in the type of product or service that you are promoting.

You can type "Ezine advertising" into a search engine to find thousands of ezines.

One advertising method that is often overlooked is paid website advertising.

There are many highly ranked websites that get millions of hits per month that accept your paid advertising. Like ezines, rates can vary, but if you type "work at home" into a search engine, you can scan which ones accept advertising and how much it costs.

If the sites are on the first page of the search results, you can be fairly certain that they get a large amount of traffic.
Whichever method you choose, be sure to track your results. You will want to know which ones are working and which ones are not.

These are just a few methods that you can try. If one does not work, try another.

But whatever you do, do not remain on the road to nowhere because before you know it that is exactly where you will end up.

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