WebMaster Solutions
Affiliate
Marketing
Affiliate
Marketing For Beginners
by Kenneth Catto
If you're an
affiliate marketer and you are directing traffic
straight to your affiliate link, then you are
doing it all wrong. By making this common
mistake you are missing out on a huge income
potential. A better way to set up your affiliate
marketing campaign is to set up a squeeze page.
What's a squeeze
page, you ask? It's a page which has an overview
of the specific service which you are marketing
including a form requesting the name and email
address of the person viewing your page. If the
person is interested in hearing more about your
product or service, they will fill in the form,
click submit, where they will be directed to a
thank you page including an exact link to your
specific product or service. Notice that said
"exact link", this means you don't just direct
them to your homepage where they will have to
search through all of the products and services
you are selling. You direct them to an exact
link where they will see more information about
the product that got them interested in visiting
your site. Nothing turns customers off quicker
than directing them to some general website that
sells a bunch of stuff.
Something else to
keep in mind is, for every product or service
you want to promote; you must have a separate
squeeze page for each. This is really the key to
marketing online successfully. You should start
out with only one affiliate program and create
your marketing campaign, where you will focus on
a couple of products to promote through squeeze
pages.
Another way to
market your goods is to design your own website
and/or blog. You can get a free blog through
www.blogger.com and a website through
www.freewebs.com.
For those who
don't know, a blog is a type of website which
contains journal-like posts which are updated
frequently. You can create a blog around any
topic you choose, and sign-up for affiliate
programs which correspond to your topic of
interest.
Also, it's a good
idea to get your own domain name for your
website. You can get a free domain with no ads
through www.co.nr. From here you should create
posts on you blog and ping it every time you
submit a new post. This simply means that you
will request other sites to be notified that you
have updated your site. This will trigger your
site to be crawled by indexing spiders, which
will increase you site's popularity (thus
increasing your search engine rank).
After setting up
you blog, you can create posts which contain a
link or two to your website or an affiliate link
which is relevant to the topic of your post. The
benefits here are two-fold, you are advertising
without "selling" (no one likes to be sold) and
you are increasing the number of links to your
site which will increase your rank on search
engines.
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